Helps Its Clients Navigate the Digital Highway: Q&A with CEO Vlad Molchadski
As more companies migrate their marketing budgets from traditional to digital marketing channels, business is zooming for digital marketing firms like BizTraffic.
Name: Vlad Molchadski
Company: BizTraffic, LLC
Business location: Dallas, TX
Number of direct reports: 5
Chief service: Online Marketing: Search Engine Optimization, Pay-Per-Click advertising, Local Business Optimization, HubSpot Inbound Marketing Consulting, and email marketing.
What do you do in your organization?
There was a time when my partner and I were doing it all. This included everything from Search Engine Optimization (SEO), Pay-Per-Click advertising, coding websites, to just about any other aspect of digital marketing you can think of. However, as we have grown I have gotten closer and closer to my end goal, which is to focus on my strengths: being the visionary of the organization and helping our customers, employees, and partners achieve their goals.
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My daily focus is on strategically prioritizing projects and overseeing the needs of our top accounts. I work with clients to educate them on online marketing, and to ensure that our initiatives are aligned with the client’s specific goals. As our team has expanded, I am able to focus on bringing in more business and growing our network, which is what I love doing.
How is business for your company these days?
We could not be more excited about recent and future growth. Our revenues are up 8X from four years ago. Companies are continuing to migrate large portions of their marketing budgets from traditional to digital marketing channels, and we stand well positioned to provide expert guidance and deliver results to our customers.